Career transition
Journalist to Content Marketing Manager
The same ability to research and tell a story, pointed at business goals. The difference is writing to convert, not only to inform.
What transfers
Research and fact-checkingContent backed by verified data performs better, and it's what's scarce.
Writing to deadlineMarketing's editorial pace is gentler than a newsroom's.
Interviewing sourcesThe foundation of customer case studies, the format that converts best.
What's missing and how to close it
SEO
Search intent and content structure: 2-3 weeks of study.
Marketing metrics
Connecting what you write to traffic and conversions.
First steps
1Write three search-optimised pieces and measure how they perform.
2Learn to read web analytics so you can justify your work with numbers.
Is it realistic?
The writing you already have; what gets hired is business understanding. Aim your preparation there.
Live Content Marketing Manager openings
Posted directly by companies on their own hiring systems.
Growth Marketing Manager (m/w/d) in Vollzeit
Brand & Marketing Manager (m/w/d) in Teilzeit - Fokus Markenstrategie & Bekanntheit
EMEA Channel Marketing Manager
(Senior) Product Marketing Manager
Principal, Marketing Analytics
What about your case?
Upload your CV to see what transfers from your experience, your score for this role, and the keywords you're missing.
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